Tausha Kroll

How do you even begin to figure out which dresses you want to buy? It can be a big mistake to simply say “I’ll just buy what looks pretty”, and the whole process can seem overwhelming. You can start to simplify the way you are looking for dresses by colors, sizes, shapes and what you’re …

Whether you’re heading to your first bridal market or are a seasoned veteran, here are a few basics to keep in mind, courtesy of Janice Yoder on our Poppy Bridal advisor team! Janice is the owner of Adore in both Illinois and Arizona. She is a long time bridal market buyer and has been a …

According to Webster’s dictionary, metadata is data that provides information about other data. On your website, metadata consists of a page title, meta description for every page and alt descriptions for images. These provide search engines, like Google, with important information about the content and purpose of each individual page on your website. Adding metadata …

With this much love and excitement in the air, it’s no surprise a bride’s first stop is to pick out the perfect wedding attire. Below are some good ways to prep your business that will boost your online presence and attract newly engaged brides ready to ‘say yes’ to the perfect dress.

Creating customer profiles keeps your bridal business organized and give you the ability to track each bride's journey to finding their perfect wedding attire.

Get a 'first look' at how Poppy marries intuitive functionality with practical features in this demo video.

Cross-posting is one of the most efficient ways to make sure your bridal business is seen by your potential customers.

Poppy's calendar scheduling assistant makes booking bridal appointments effortless. Wizard-like functionality to move you through each step of scheduling an appointment with the least amount of clicks.

Poppy's calendar allows you to manage your employee's schedules, organize your day's work and book appointments with ease.

Bridal store owners have been forced to pivot their businesses quickly in order to stay afloat during the COVID-19 pandemic. Poppy Bridal Software + Gravity hosted a webinar to learn what stores can do to adapt.