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Goal Setting Series

GOAL SETTING SERIES: Evaluating Your Marketing at Your Bridal Store

What makes your marketing ‘stick’? Marketing can sometimes feel like throwing spaghetti at the wall and seeing what sticks, which is kind of true. Setting clear goals of what you want to accomplish from marketing your bridal store will help you determine if what you are doing is successful. Every store is different based on …

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GOAL SETTING SERIES: Evaluating Your Bridal Shop’s Sales

Are you in a sales slump or slay situation? How were your sales last year/quarter/month? This is an important question to be asking yourself on a recurring schedule. It’s not always a fun question to answer and it may draw out some emotion, but it will definitely be worth it! Whether you are slaying in …

GOAL SETTING SERIES: Evaluating Employee Performance

Employees aren’t numbers, we get that. As an owner, evaluating team members can be hard. After looking at your sales data, you might start to feel like you are only seeing your staff as numbers and not people. Just remember, numbers are only one data point in a person’s performance. Use your bridal store data …

GOAL SETTING SERIES: Evaluating Your Bridal Store’s Inventory

It’s easy to forget forget that the inventory you have in your store is an asset until you sell it off the floor. In other words, it is NOT to your advantage to keep a bunch of dresses hanging on your racks without making money.

GOAL SETTING SERIES: Dream Big for 2024

Are you already making plans for your bridal store for the new year or still trying to figure out what happened this year? Don’t worry, there is still time to do both! Your journey is important Goal setting is great and dreaming big is so much fun, but as a bridal business we still have …